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![Omega Rio 2016 [image source: pinterest.com], crowd ink, crowdink, crowdink.com, crowdink.com.au](https://crowdink.com/wp-content/uploads/2016/08/omega-rio-2016-324x160.jpg "Athletes and Brands that Made the Biggest Buzz during Rio")
![Olympics and Social Media [image source: jennstrends.com], crowd ink, crowdink, crowdink.com, crowdink.com.au](https://crowdink.com/wp-content/uploads/2016/08/jennstrends-324x160.jpg "The Power Shift towards Consumers: What This Means for Olympic Fans")
