The switch to cruelty-free brands seems to be a trend blending in quite well with lovers of the beauty industry. By investing in make-up brands that sell vegan and cruelty-free products, consumers are understanding why it’s so important to protect both our animals and the environment. However, as some get lost in these glamorous, planet-saving products, not all realise that a predator continues to lurk in their beauty stand.
Make-up brushes and applicators missed the invitation to the cruelty-free party. While some have made the switch to cruelty-free make-up products, others have forgotten that what they use to apply these products continue to harm our animals and earth. And no, your concealer isn’t hiding the shock horror on your face right now.
Before you ruin your mascara and make the decision to burn the brushes in your make-up draw, take a look at this list of brands who have created cruelty-free tools that look and feel just as real as their unwelcomed counterparts.
EcoTools
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With all their products 100% vegan and cruelty-free, EcoTools is the way to go if you’re looking for an environmental and animal-friendly replacement. Their brushes are packed in biodegradable packaging, with their brush bristles made from taklon and handles from bamboo. Priced middle-range, EcoTools is affordable and can be located at most beauty stores, supermarkets and pharmacies.
You can shop the range here.
Everyday Minerals
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Perfectly handcrafted, Everyday Minerals uses bamboo and soft synthetic bristles to create their brushes. They also shape their brushes different from each other to acknowledge that not every brush holds the same purpose. Everyday Minerals too follow the vegan, cruelty-free and sustainable model, putting the planet before itself. Their products are also well-priced and affordable.
Browse their brushes here.
The Body Shop
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Unlike other brushes, The Body Shop coat the tip of their make-up brushes in charcoal for a softer, more refined look. Made from bamboo and aluminium with nylon bristles, they feel exactly like their unwelcomed counterparts but guilt-free. Note that while their brushes are vegan, not all of their other make-up products are as some use beeswax and honey.
You can purchase brushes from The Body Shop here.
Nude by Nature
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Nude by Nature use ultra-soft synthetic fibres for their brush heads that have a long lifespan. If anything, they are so much better than their counterparts as they are easy to clean, more durable and hypo-allergenic. These brushes live on the cheaper side and are available at Chemist Warehouse and other beauty stores.
Shop Nude by Nature here.
e.l.f.
View this post on Instagrame.l.f. has made the welcoming switch from animal hair brushes to synthetic bristles in favour of saving the planet. Their collection is now entirely vegan, making cruelty-free products affordable and accessible. And in case you were wondering, e.l.f. stands for everything eye, lip and face.
Invest in e.l.f. make-up brushes here.
Get your fierce on, apply that red lipstick and support cruelty-free, vegan make-up brands. It’s time for our make-up brushes to join the fight in saving our animal kingdom.